Effingham County Chamber of Commerce Unveils New Logo

Print

Published on May 25 2021 5:44 pm
Last Updated on May 25 2021 9:47 pm
Written by Greg Sapp

Chamber Logo 2021

The Effingham County Chamber of Commerce has unveiled a new logo. This is the fourth official iteration of the Chamber logo. The previous logo had been in use since 2010.

A release from the Chamber concerning the new logo states:

"Effingham County is a special place. It is home to a vibrant and progressive, business-minded community. The legacy is steeped in a rich history of pioneers, movers, and shakers…yet continues to be driven forward by a new generation of young, energetic, and engaged business leaders. With the next generation in mind, the focus was a fresh and new look to propel the Chamber’s brand into the future.

Effingham is known for ‘The Crossroads’ and the Chamber felt it was important to keep that as a focus for the new logo. Interstates 57 & 70 are not only primary arteries that fuel transportation and commerce throughout the Midwest & nation but are part of Effingham’s core identity – and at the heart of what drives the Chamber’s business spirit."

Imagine This! Marketing Group designed what the Chamber calls a "more abstract interpretation of the county's shape providing a fresh, friendly look, better reflecting the welcoming, caring people of Effingham County."